With so many users on dating sites these days, it’s important to stand out right away. You want to be intriguing and get someone to read more about you. Rather than talking about what you’re looking for in a partner, write about your own qualities.

Here are some do’s and don’ts for creating your perfect tagline. You’re trying to get someone to read more, so make them interested in you.

Lots of people, unfortunately, give this little or no thought, often choosing perhaps their first name with a series of numbers after it.

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You might not be a grammar Nazi yourself—you might not even notice mistakes in someone else’s tagline or profile—but some people will pick up on it.

And for those who do, you will come off as less educated or intelligent than you are. Don’t say something like which can come off as offensive.

You don’t want to attract the wrong kind of attention. Personally, apart from the last one (not only too lazy to think of something, they can’t even be bothered to check their spelling) and the scary one about the ‘furnace of darkness’, I find the others fine, but perhaps a little bland. So when you’re creating your own headline, you need to ask yourself, does this pique interest? They appealed to my taste, but may well not appeal to yours.

Thirdly, it’s best to leave work out of things at this point. Basically, I’m not on falling over myself to click the ‘read more’ button. In any case they are slightly more interesting and well thought out than the earlier ones, demonstrating a level of creativity and humour. With a little bit of effort you will probably come up with something that is better than 90% of what is currently out there!

The username you choose needs to work for you not against you, so ideally it needs to be: – which one are you more likely to click on?

The second Frank sounds infinitely more interesting to me than the first one.

The second tagline shows that the user is a food and cooking enthusiast, and hopes that the other person would at least be a wine enthusiast. If your tagline doesn’t fit in with your profile, it will come back to bite you sooner or later. And after scrolling through a few pages worth of profiles, seeing the same sort of “nice girl looking for a funny guy” means less and less. Actually, in lieu of a tagline, some sites invite you to give three words to describe yourself. In that case, just remember to update your tagline frequently. By using a Bible quote, for example, you might scare someone away, even if they share your beliefs.

You can lie on the Internet, but the truth will come out when you meet in real life. Kate, 26, a computer engineer in Ann Arbor, MI, says, Adjectives aren’t always helpful. Doug, 29, in Seattle says, So get that thesaurus out and get to work! Your tagline with your picture is the very first thing that someone will see, and however wrongly stereotypes are created. You might even turn off some people who share your political viewpoints, but don’t like your prospective candidate or may assume something else about you based on what you say. If you absolutely want your date to be a Green Party member or a Muslim, then go ahead.

It is worth spending a bit of time trying to find the right one – first impressions count, and this is the first thing people read about you.